Women in Film and Television – Atlantic (WIFT-AT) is a non-profit professional association of over 200 members that works to expand representation and gender equity in film, television, and screen-based media based in Atlantic Canada.
SERVICES DELIVERED
- Information Architecture
- Website Design
- Website Development
THE ASK
After a recent brand refresh, WIFT-AT’s website no longer reflected their values and character accurately. Their website was built on software that was difficult to maintain and they struggled with easily creating new pages.
THE SOLUTION
We helped streamline the content on their website, create a vibrant on-brand look, and integrated their CRM software. We also implemented robust calendar software and created a simple visual editor so staff can build unique and on-brand page layouts with ease.