Established in 1944, The World Bank Group (WBG) is a vital source of financial and technical assistance to developing countries around the world. WBG is not a bank in the ordinary sense, but a unique partnership to reduce poverty and support development.
- Marketing material design
- Infographics and illustrations
- Publication design
- Branded templates
- Creative direction
The World Bank Group is tasked with producing, distributing and promoting a large variety of educational studies and briefs throughout the year. Seeking a unified, clean design approach WBG tasked ThompsonStenning with conceptualizing and creating a look that allows for greater reader retention across print and digital media.
Custom collateral templates
Given the large size of the organization, ThompsonStenning collaborated with key staff and decision-makers across various departments to provide creative support for a multitude of print design needs. All collateral created allowed for greater legibility, better brand recognition, clear information organization so important information could be easily disseminated by the Bank.
NEXT CASE STUDYInternational Centre for Research on Women